Project —

For the global launch of Messi The Fragrance, I worked as Motion Designer, creating abstract textures of light and movement that were used throughout the TVC. These elements were designed to complement the custom mirrored environments, adding atmosphere, depth, and visual energy as Messi moved through the space.

The textures were layered throughout the edit and integrated into selected shots behind him, helping enhance the reflective world of the film and reinforce its premium, cinematic feel. The result was a polished visual language that supported the campaign’s sense of duality, motion, and sophistication.

Project role:

• Art Director

• 3D lead design & animation